Nyathi Naturals: Zonke Zungu’s Resilient Journey of Healing, Purpose, and Natural Beauty
Zonke Zungu, widely known as Zonke LePoet, is a woman whose life story reflects the extraordinary power of resilience, faith, and purpose. As the founder of Nyathi Naturals, Zonke has turned personal adversity into a flourishing business that uplifts communities while celebrating natural self-care. Her journey—from surviving a life-altering accident to building an impactful brand—serves as a testament to the human spirit’s ability to rise, transform, and inspire.
A Tragic Turning Point
In 2007, Zonke’s life changed forever. A head-on collision with a petrol truck tragically claimed her father’s life and left her younger sister fighting for survival on life support. Zonke herself was severely injured, with doctors telling her she would never walk again. At that moment, her world seemed shattered, but her story was far from over.
Zonke drew strength from her mother, who became a symbol of courage and faith throughout the ordeal. Inspired by her mother’s bravery, Zonke defied the odds. Not only did she learn to walk again, but she also discovered an inner resilience that would guide her through life’s challenges. “That accident could have been the end of my story,” Zonke reflects. “Instead, it became a new chapter—a turning point that made me who I am today.”
This experience planted the seeds of strength, healing, and purpose—principles that now underpin her business, Nyathi Naturals.
The Birth of Nyathi Naturals
The idea for Nyathi Naturals emerged from a deeply personal need. Zonke’s son, Luyavela, was born with severe eczema and skin allergies. Determined to find a safe and effective solution for his sensitive skin, Zonke turned to natural remedies. This challenge became the catalyst for a business that prioritizes wellness and the healing power of nature.
Founded in 2022, Nyathi Naturals specializes in natural skincare, haircare, and self-care products made with high-quality, eco-friendly ingredients. Zonke explains: “Our products cater to sensitive skin and focus on nourishing confidence. Self-care is not just about looking good; it’s about feeling good too—mind, body, and soul.”
The brand stands out for its unisex offerings, a deliberate move to include men in the conversation about grooming and self-care. Zonke believes everyone deserves to feel nurtured, pampered, and confident.
Overcoming Challenges and Building Resilience
Launching and running Nyathi Naturals has not been without its setbacks. From limited funding to temporary suspensions on major e-commerce platforms, Zonke has faced obstacles that might have discouraged even the most determined entrepreneurs. However, her response to adversity reflects the same unwavering spirit that helped her walk again after her accident.
“I pray a lot,” Zonke shares, “and I’m not afraid to ask for guidance. Support, faith, and resilience have kept me going. Being down is not where I like to be—if I fall, I get back up quicker and stronger.”
Zonke bootstrapped Nyathi Naturals, from her financial planner job, reinvesting earnings from her other ventures, including her events and marketing agency, Written Voices Media and Marketing. By hosting stalls at events, leveraging influencer collaborations, and relying on grassroots networking, she has steadily grown the brand.
Giving Back and Creating Impact
Nyathi Naturals is more than a beauty brand; it is a platform for empowerment and advocacy. Zonke actively supports women and youth through reseller programs and awareness campaigns, particularly focusing on survivors of gender-based violence. By creating opportunities for financial independence, Zonke ensures her brand uplifts others—reflecting her belief that business can be a force for good.
Her vision extends to developing a reseller app to make Nyathi Naturals more accessible while ensuring sustainability. For Zonke, success means growth that includes and uplifts others.
Lessons Learned and Advice for Entrepreneurs
Through her entrepreneurial journey, Zonke has learned the importance of adaptability, patience, and continuous learning. “Lockdown taught us to be smart in business. Marketing, networking, and continuous learning have kept me growing.”
Her advice to aspiring entrepreneurs? “Show up every day, no matter what. Seek guidance, keep learning, and never give up. Success comes to those who are willing to grow and adapt.”
Balancing Passion, Life, and Purpose
Beyond Nyathi Naturals, Zonke is a multifaceted creative. Her love for poetry, arts, and advocacy fuels her passion and provides balance amid her entrepreneurial responsibilities. Zonke uses her platform not only to grow her business but also to inspire and encourage others.
Her favorite mantra—“Confidence locked within you”—reflects her belief that everyone has the potential to overcome their challenges and achieve greatness.
The Future of Nyathi Naturals
Zonke envisions Nyathi Naturals becoming a household name across Africa, known for quality products, community impact, and sustainable business practices. She dreams of a future where businesses collaborate to uplift one another, creating networks of growth and support.
“Nyathi Naturals is more than just a brand; it’s about providing a home for those who need healing, confidence, and support. We’re not just selling products—we’re building a movement.”
Zonke Zungu’s journey—from surviving a devastating accident to building a thriving, purpose-driven business—serves as a beacon of hope and inspiration. Nyathi Naturals is not just a brand; it is a reflection of Zonke’s resilience, creativity, and commitment to empowering others.
Her story is a powerful reminder that even life’s greatest hardships can lead to extraordinary achievements. Through her work, Zonke continues to inspire others to heal, grow, and embrace their natural beauty.
Connect with Zonke LePoet Zungu:
Zonke Zungu, professionally known as Zonke LePoet, is a multifaceted entrepreneur, financial planner, and advocate for resilience and empowerment.
As a financial planner at Envestpro – The Liberty Group, she specializes in risk mitigation and wealth creation, skills she leveraged to establish Nyathi Naturals, a natural skincare and haircare brand inspired by her son, Luyavela’s skin challenges.
Zonke is also a poet and founder of Written Voices Media and Marketing Agency, with a passion for uplifting women and youth through advocacy and mentorship. Drawing strength from her faith and her mother, Buhle, Zonke is dedicated to creating impactful, purpose-driven solutions while balancing her roles as a professional, mother, and creative.
Email:
writtenvoicesmm@gmail.com
Social Media:
@nyatinaturals (Instagram, Facebook, TikTok)
Founder:
@zonkelapoets (Instagram, TikTok)
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